HANS WU

High-impact strategist and architect specializing in the convergence of Artificial Intelligence, Industrial Automation, System Integration, and Robotics. Director of North America at Mobagel. Founder of Spicetek. Proven expertise in scaling ventures from DTC ecosystems to industrial-scale AI/Robotic deployments.

Core Pillars

01. Artificial Intelligence

Mobagel | Decanter AI: Head of Agentic AI. Architected the integration of No-Code AutoML for 1,000+ SMB and global enterprises.
Nominated by Gartner for innovation in predictive orchestration.
Expertise: No-Code AI Democratization, Predictive Analytics, Enterprise AI Strategy.

02. Venture Architecture & Brand Strategy

Country Manager / Head of North America: Building high-conversion DTC ecosystems and multi-million dollar Kickstarter campaigns for global leaders.
Key Partners: Hisense, Ecoflow, Zippo, Jackery, Advanblack, PolarLab, Rindon.
Scope: Marketplace Strategy (Amazon), DTC strategy (Shopify), and Crowdfunding product realization (Kickstarter).
Role: Works directly with CEO or VP of International Markets (HQ).

03. E-Commerce Automation

Automated Ad Engine: Developed algorithmic bid management stacks for high-frequency e-commerce.
Scaling: Directed complex advertising ecosystems to $10M+ ARR with high-yield ROAS.

04. System Development and Integration (Dev/SI)

SI Lab: Engineering unified command planes for digital-to-physical workflows (Windmill Pediatric Dentistry, Lavendor Warehouse Mapping System, GBPUSA).
Projects: Warehouse map visualizations (WMS), Automated produce trading systems, and Enterprise transparency nodes.

05. Robotics & RobOps

Omni-Spatial Orchestration: Developing Digital Twin maintenance centers via nVidia Omniverse.
Fleet Management: Integration of Boston Dynamics (Stretch/Spot) and Unitree (B2/Go2) autonomous hardware.

Professional Chronology

Head of Agentic AI

Mobagel (2022-present)

Leading Enterprise AI strategy, Agentic workflows, and 1,000+ integration projects across North America.

Ecommerce Manager & Data Analyst

EAGLECELL INC. (2018-2022)

Managed Amazon advertising campaigns with budgets exceeding $500,000, achieving an average ROI of 4.0 using Amazon Seller and SQL tools.

Founder

Spicetek (2017-present)

Venture architecture and technical orchestration for high-growth tech startups. Key architect behind the success of PolarLab (SLICE, Perfect Cut) and other global DTC brands.

Android Software Developer

ASE Group (2012-2017)

Started career as an Android Software Developer for ASE (U.S.) INC., focusing on mobile applications, system integration, and software optimization.